Q3 2020
Marketing Update
Welcome to the Kajabi Marketing Update Portal! This page will serve as a reference point for the entire org to get some quick updates on what the marketing team has been up to (and what’s to come). We hope you are as excited as we are about Kajabi’s growth trajectory for 2020!
New Starters
MARCH 2020
Joanne Thorne
Executive Assistant - CMO CFO, VP of Customer Experience
Favorite emoji: 💃🏽
APRIL 2020
Andrew Teague
VP of Creative and Operations
Favorite emoji: 💃
Stephen Fong
VP of Growth
Favorite emoji: 🚀
Emad Kazi
Director of Product Marketing
Favorite emoji: 😬
MAY 2020
Eric Nishioka
Lead Designer
Favorite emoji: 🙃
Eileen Mahdi
Director of Consumer Insights
Favorite emoji: 🌞
JUNE 2020
Amanda Corrigan
PR Manager
Favorite emoji: 🎶
Movers & Shakers
Congrats to Yaya Pineda!
Yaya started her new role as a Lifecycle Marketing Analyst! In this new role, Yaya will be overseeing the lifecycle marketing function for Kajabi users, with particular focus on owning email communication and user segmentation strategy. Yaya has shown incredible potential and everyone is excited to welcome her into the growth team. Absolutely stoked to see Yaya take on this new level of impact!
Go Erin, go Erin, Gray!
Erin joined Kajabi as a copywriter in September of last year and, for those of you who have worked with her so far, you have surely seen her passion, dedication and skill in action. Now, as Lead Copywriter, Erin will be taking on more responsibility for the Kajabi brand voice, as well as managing the copywriting function as a whole. Thank you and congratulations, Erin! We’re excited to see you take your career, and Kajabi’s voice, to the next level!
Fun Facts
The marketing team had a virtual ‘offsite’ in June where we spent two 5-hour days with Kajabi’s leadership coach, Ali Levin, who walked us through some team bonding exercises like sharing Pecha Kucha slides (90-second ‘get to know me’ presentations), creating team norms, sharing results from a NEO personality test, and roleplaying some feedback scenarios. We had a great time and got to know each other even better!
